Destination

American Tobacco Campus

American Tobacco Campus with repurposed buildings. Image source: Shutterstock.com

About this destination

The American Tobacco Campus generally receives positive reviews. Visitors appreciate the water features, grassy areas for lounging, and the availability of various restaurants, libations, and shops. The repurposed buildings dating back to 1890 add to its charm. However, some visitors feel that it could use more life, especially in the evenings, as it tends to be quiet with fewer open bars and restaurants. The area's potential for vibrancy is noted, but some feel it resembles an abandoned shopping center during off-peak times.

The American Tobacco Campus, located in Durham, North Carolina, is a vibrant and historic area that has been transformed into a dynamic mixed-use development. This unique space, once home to one of the largest tobacco companies in the world, has been reimagined into a bustling center for business, entertainment, dining, and living.

‍
Surrounding the American Tobacco Campus, visitors will find a wealth of attractions that reflect the charm and character of the city. One notable destination is the Durham Performing Arts Center (DPAC), located just a short walk away. DPAC is known for hosting a range of performances, from Broadway shows to concerts. It is one of the top theaters in the country and adds to the cultural richness of the area.

Another nearby attraction is the historic Brightleaf Square, a beautifully restored tobacco warehouse area that features a variety of shops, restaurants, and cafes. Brightleaf Square also hosts live music events and festivals, making it a popular spot for both locals and tourists. Visitors can enjoy a leisurely stroll through the square and indulge in a meal at one of the many excellent eateries, such as Tobacco Road Sports Cafe or The Pit, which offers a taste of North Carolina barbecue.

For those interested in the history of the region, the Duke Homestead State Historic Site is not far from the American Tobacco Campus. This site allows guests to explore the history of tobacco farming and its impact on Durham's development. Guided tours lead visitors through the historic buildings, and exhibits educate about the life of Washington Duke, a key figure in the tobacco industry.

When it comes to accommodations, Durham offers a variety of options that cater to different budgets and preferences. The 21c Museum Hotel is a unique choice, combining a boutique hotel experience with an art museum. This hotel includes contemporary art installations that guests can enjoy as they walk through the space. Another great option is the Durham Marriott City Center, which provides comfortable rooms and is conveniently located near the American Tobacco Campus.

For those who enjoy the outdoors, the nearby Sarah P. Duke Gardens is a must-visit. This expansive garden area is perfect for a peaceful walk and offers stunning views of plants and flowers throughout the seasons. It is a lovely spot for families or couples looking to relax away from the bustling downtown atmosphere.

Visitors to the American Tobacco Campus can also take advantage of Durham’s rich culinary scene. The area is home to a wide range of eateries, covering diverse cuisines, from Southern comfort food to international dishes. Restaurants like Revolution and Mateo offer delicious meals, and the nearby farmer’s market delivers fresh, local produce.

In summary, Durham, North Carolina, is a city that successfully blends history with modern life. The American Tobacco Campus stands at the heart of this vibrant metropolis, offering visitors countless activities and attractions. With nearby destinations, a variety of accommodations, and a rich food culture, Durham invites travelers to experience all it has to offer.